Behind the Hole

After a late night of dreaming and drunk Amazon purchases back in 2021, GloryHole Brewing was born from a group of Texas gen Xers chasing 50. In true college buddy banter fashion, nothing happened for the next year. Call it procrastination, but we call it "trusting the process." Inspiration must proceed perspiration. Soon we would dust off the equipment, turn our thirst into passion and begin brewing. Initially inspired by Texas's rich history of basking in the glory of striking oil, the marketing department decided to go in a different direction. Pissing off a few wives and girlfriends in the process, we remained focused on a dirty brand and clean beer. This unquenchable thirst for better beer and rated R jokes, sparked a movement. Starting as an excuse to watch football, brew days quickly led to a "all hands on deck" monthly gathering focused on making not just drinkable beer, but discreetly delicious™ beer. And although your search results may vary, the flavor won't.  Cheers to the men behind the hole and to all of our patrons brave enough to close their eyes and trust what comes out.